Smartech vs. CleverTap

Why are hundreds of digital brands opting for Smartech over CleverTap?

It’s simple!

Smartech’s AI-powered analytics and engagement platform empowers marketers and product managers to elevate website and app conversions, one carefully acquired customer at a time.

“Interesting! So, what gives Smartech that massive edge?”, you ask…

Here’s precisely why Smartech is trusted by over 3,000 brands globally: 

Category

Details

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CleaverTap

Integrations & Engagement Module Integration Process JS & SDK with platform being APIable JS & SDK with platform being APIable
Delivery Channels In-house Expertise & Self-Owned Infrastructure Dependency on External Partners
Push Amplification to Increase App Push Notification Deliveries Available Not Available
Customer Journey Orchestration 9/10 6/10
On-site Web & App Messaging Available Available
Conversational Interfaces - Chatbots Available Not Available
Analytics & Tracking Unified View with Smart Segments Available Available
Actionable Analytics for Product Managers 6/10 8/10
Dashboards & Analytics for Marketers 8/10 6/10
End to End Conversion Tracking Available Available
Machine Learning Module Machine Learning-based Send Time Optimisation Available Available
Machine Learning-based Segments & Content Optimisation Available Not Available
Services & Pricing Tech Support & CSM Available Available
Local CSM in India, SEA, and Africa Available Not Available
Consultants to help you achieve your Business KPIs Available Not Available
Pricing Based on Monthly Active Users Based on Number of Events

Category

Details

smartech-logo-1

CleaverTap

Integrations & Engagement Module Integration Process JS & SDK with platform being APIable JS & SDK with platform being APIable
Delivery Channels In-house Expertise & Self-Owned Infrastructure Dependency on External Partners
Push Amplification to Increase App Push Notification Deliveries Available Not Available
Customer Journey Orchestration 9/10 6/10
On-site Web & App Messaging Available Available
Conversational Interfaces - Chatbots Available Not Available
Analytics & Tracking Unified View with Smart Segments Available Available
Actionable Analytics for Product Managers 6/10 8/10
Dashboards & Analytics for Marketers 8/10 6/10
End to End Conversion Tracking Available Available
Machine Learning Module Machine Learning-based Send Time Optimisation Available Available
Machine Learning-based Segments & Content Optimisation Available Not Available
Services & Pricing Tech Support & CSM Available Available
Local CSM in India, SEA, and Africa Available Not Available
Consultants to help you achieve your Business KPIs Available Not Available
Pricing Based on Monthly Active Users Based on Number of Events
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Effortlessly Orchestrate Personalised Customer Journeys

Leverage the power of dynamic content to craft and automate customer journeys across multiple channels such as app push notifications, browser push notifications, emails, and SMS to maximise open rates and resulting conversions! Don’t just stop there. Exercise the option of easily uploading external data to trigger hyper-personalised messages to your contact list.

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Allow AI to Optimise your Campaigns

With Smartech's Content Optimisation, you put yourself in prime position to build multi-channel marketing campaigns that use high-conversion keywords, guaranteeing incredible open rates! While Send Time Optimisation enables you to deliver these campaigns to the right customers at the right time, all based on their carefully analysed historical behaviour.

Watch your App Push Notification Delivery Rates Skyrocket

Add more teeth to your App Push Notification campaigns by boosting delivery rates by up to 20% across devices with Smartech’s industry-leading Push Amplification feature! Get the most out of every campaign that you run by reaching out to a larger section of your relevant customer segments. Higher your recipients, higher your chances of conversions!

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Harness Best-in-Class Marketing Consultancy

While the competition might struggle to troubleshoot your issues in a timely manner, Smartech empowers you with dedicated marketing consultants across India, Southeast Asia, and Africa to help you with KPI-driven consulting at every stage. From product training, onboarding, and integration to campaign optimisation, delivery, and deep-dive analysis, we provide consultancy to complement your evolving growth story.

Conversationalise your Customer Interactions

Add another dimension to your multi-channel customer interactions by employing Smartech Chatbots that rely on complex Machine Learning algorithms to deepen engagement levels. Humanising communication through conversational language will help you deliver more personalised and delightful customer experiences, on the back of intelligent marketing automation!

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Don't Break your Head Over Pricing!

As a marketer trying to combat competition, you want to employ platforms and tools with transparent pricing models without hidden costs. Correct? Smartech helps you opt for a robust enterprise plan based on your MAUs without warping your mind with "predictive pricing" models, allowing you to focus more on consultancy-backed marketing strategy!

Ready to embrace the power of an AI-driven full-stack customer analytics and engagement suite?