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An email IDs received the Newsletter with an open email rate of over 8% and clicked rate of over 0.53% was witnessed in this case under
Spice Non-loyalty segment
Valid and unique member IDs received the Hyper-personalised emails. Resulted in open rate of 7.7% with an incremental response to offer uptake at 12.10% was witnessed here under Loyalty segment (Inner Circle Members)
New members transacted, hitting an average of 3.76 transactions/per responder
For an android with no feelings, he sure managed to evoke them in others. Mr. Worf, you sound like a man who's asking his friend if he can start dating his sister.